Influencing individuals through social media within the community can be challenging. In particular for those with low resources, limited education and language barriers.
My name is Gaby Argoti-Fernandez, I’m 34 years old and originally from a small town in Ecuador called Baños. In a world heavily influenced by social media we fail to realize the importance of engaging one another on a day-to-day basis.
As a Latina-business owner here in Maryland, USA I continue to see complex situations our community faces. The influence of social media is an adjustment for many individuals with no access to technology.
Although technology is an important tool for the growth of our fast-paced world, the setback for those with no access to social media and low resources has caused a lack of knowledge in Politics. Social media is steadily but surely impacting the way we live and communicate with one another.
To reach and educate individuals who are not able to access social media leads us to reinforce and value face-to face dialogue.
Politics can be quite challenging to understand and although most of us rely on YouTube, Facebook, Instagram, etc. to obtain tips and educate us into detail, many cannot.
Today around seven-in-ten Americans use social media to connect with one another, engage with news content, share information and keep up with Politics. The percentage left out is a large number that can make a significant difference during republican and democratic elections.
So how exactly do we make a difference? It starts with our community, having conversations and being the change we want to be, for our families, our kids and the world we live in.
I met a mother of 4 children between the ages of 10-18 years old, with minimal knowledge of social media, language barriers, and little access to technology. The mother is restricted and unable to guide her children on the proper use of social media.
The obstacles and struggles the mother has in guiding her children to use social media as a tool will result in misunderstanding of politics and proper use of social media. Becoming nearly impossible for her children to adapt to social media, engage in Politics and educate one another as a community.
Therefore, to avoid this vicious cycle from continuing we must embrace the individuals and teach one another the importance of social media, to use it as a tool, to gain knowledge of Politics and make a difference for a better tomorrow.
Libraries, state centers and workshops are extremely resourceful and can be of guidance to those with language barriers and limited access to social media. Leading those individuals to the right locations and to expand their knowledge of social media and politics is vital for our future.
The reality is that, it is hard to constrain or restrict the younger generation from using social media. However, it is important that we, as a community, move forward with teaching one another to adapt to the tools we have today. As electoral campaigns rely heavily on social media and advertisement, often times not reaching a vast majority of those with no access to social media, the face-to-face interaction is something we cannot replace.
Word of mouth and in-depth exchanges of conversations are still most influential. While advertisement, news and important content is transmitted through social media, to impact the percentage that does not have access and resources we must maintain sufficient face-to-face conversation to alleviate miscommunication and move forward as a nation.
“The face-to-face interaction is something we cannot replace”.